Denver’s Trusted Team for Consumer Product & Industrial Design
Industrial design (ID) is the merger of appearance, value, and function to maximize benefit to the end-user and ease of manufacturing. Our industrial designers are experts in developing innovative concepts and drawings that optimize function, value and appearance of a product. They focus on integrating ease of end-user interaction with appearance and product aesthetics. We recommend this early on in the design process to maximize the fusion of function and aesthetics.
At the beginning of each of our New Product Development (NPD) projects, we begin collaborating with our clients to gain an in-depth understanding of the project requirements and how we can achieve them. Once we’re on the same page, we brainstorm concepts that will meet those goals. This is followed by design refinement, we do this by hand sketching design options to hone in on the design that is going to both function the best and achieves the brand identity that you desire. After a concept review, the most promising design can be rendered in 2D. To further refine the design it will be modeled in 3D. These 3D models will be identical in detail and dimension to the end product.
Our Proven Industrial Design Process
Discovery & Alignment:
We collaborate closely to understand your project requirements, target audience, and business goals.
Concept Brainstorming:
Our team generates a wide range of innovative design paths.
Hand-Sketched and Rough 3D CAD Refinement:
We hone in on the best options using hand sketches and rough 3D CAD to balance brand identity with mechanical function.
3D CAD Modeling:
Promising designs are built into detailed 3D CAD concept models with the aim of creating prototypes that can be tested and evaluated.
3D Printing and Prototyping
Designs are then 3D printed and prototyped to test the fit and mechanical function of individual parts.
Detailed Engineering Design Optimization & Final Adjustments
Refinement of the 3D CAD is then completed with the aim of optimizing the designs function based on prototype testing. Read more about how our detailed engineering design process prepares your product for manufacturing.
Our Proven Industrial Design & Consumer Product Design Capabilities Include:
-
- Concept Brainstorming: Generating fresh, competitive ideas to differentiate your product in the market.
- Design Refinement & Hand-Sketched Concepts: Rapidly iterating and exploring design variations by hand to lock in your brand’s aesthetic before moving to expensive digital modeling.
- High-Fidelity 2D Drawings & Renderings: Creating clear, detailed visual representations of your product to align stakeholders and visualize the final look early in the process.
- 3D Modeling (CAD): Creating 3D digital prototypes to prepare your design for prototyping.
- Plastic Part Design: Optimizing parts specifically for injection molding, thermoforming, extrusion, blow molding or other processes to reduce manufacturing defects and tooling costs.
- Metal Part Design: Design of components for a variety of metal forming processes such as stamping, extrusion, die casting, and more.
